{"id":515,"date":"2016-04-12T13:51:00","date_gmt":"2016-04-12T17:51:00","guid":{"rendered":"https:\/\/2016.neo.wordcamp.org\/?post_type=wcb_session&#038;p=515"},"modified":"2016-04-12T13:51:00","modified_gmt":"2016-04-12T17:51:00","slug":"from-service-to-product-how-i-broke-out-of-client-work-and-started-a-successful-plugin-business","status":"publish","type":"wcb_session","link":"https:\/\/neo.wordcamp.org\/2016\/session\/from-service-to-product-how-i-broke-out-of-client-work-and-started-a-successful-plugin-business\/","title":{"rendered":"From Service to Product: How I Broke Out of Client Work and Started a Successful Plugin Business"},"content":{"rendered":"<p><span>In the ten years of running a design agency I&#8217;ve run into countless freelancers, consultants and business owners that dream of breaking free from the pains of client work by selling a product.<\/p>\n<p>Two years ago I started a successful plugin business and learned what it takes to break from the service mindset and produce a product that you can sell and scale.<\/p>\n<p>In this presentation I discuss how to come up with a viable product, finding the time or resources to build it, marketing the product and what challenges you can expect to face.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the ten years of running a design agency I&#8217;ve run into countless freelancers, consultants and business owners that dream of breaking free from the pains of client work by selling a product. Two years ago I started a successful plugin business and learned what it takes to break from the service mindset and produce &hellip; <a href=\"https:\/\/neo.wordcamp.org\/2016\/session\/from-service-to-product-how-i-broke-out-of-client-work-and-started-a-successful-plugin-business\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;From Service to Product: How I Broke Out of Client Work and Started a Successful Plugin Business&#8221;<\/span><\/a><\/p>\n","protected":false},"author":4434646,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1465666200,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[414],"footnotes":""},"session_track":[790372],"session_category":[],"class_list":["post-515","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-kent-ballroom"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6NH2X-8j","session_date_time":{"date":"June 11, 2016","time":"1:30 pm"},"session_speakers":[{"id":"414","slug":"ross-johnson","name":"Ross Johnson","link":"https:\/\/neo.wordcamp.org\/2016\/speaker\/ross-johnson\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/neo.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/515","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/neo.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/neo.wordcamp.org\/2016\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":1,"href":"https:\/\/neo.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/515\/revisions"}],"predecessor-version":[{"id":516,"href":"https:\/\/neo.wordcamp.org\/2016\/wp-json\/wp\/v2\/sessions\/515\/revisions\/516"}],"speakers":[{"embeddable":true,"href":"https:\/\/neo.wordcamp.org\/2016\/wp-json\/wp\/v2\/speakers\/414"}],"author":[{"embeddable":true,"href":"https:\/\/neo.wordcamp.org\/2016\/wp-json\/wporg\/v1\/users\/3pointross"}],"wp:attachment":[{"href":"https:\/\/neo.wordcamp.org\/2016\/wp-json\/wp\/v2\/media?parent=515"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/neo.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_track?post=515"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/neo.wordcamp.org\/2016\/wp-json\/wp\/v2\/session_category?post=515"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}